‘UI’, which is the initials for User Interaction, means creating informative, effective and meaningful interaction with the website of your company and the consumers via website design. Everything you design on the website to make people spend quality time on your website is a part of user interaction. Color selections, type and size of website pictures, font of descriptions are very important parts of user UI.
There are different kinds of a user interface such as voice user interface, text interface and natural user interface. The aim is to make website design as easily and effectively usable as it can be and to help people find whatever they look for while enjoying the design. Thus, web design is a critical factor increating an enjoyable customer interaction and experience without complicating the website visit by the customers.
There are 10 basic steps to follow to improve your website:
1. Create an easy to use website.
2. Make your page layout purposeful and simple.
3. Get rid of unnecessary content from your website.
4. Make your moves and design considering brand consistency.
5. Try not to make your customers fill a lot of forms and a lot of ads on your website.
6. Use colors and texture strategically because colors, brightness, text fonts and the distance between letters have a huge impact on drawing attention.
7. Know your users by analytics and update your website accordingly.
8. Make sure your system communicates and produces responses during interaction.
9. Improve your customers ' system responses by getting feedback.
10. Give feedback.
Keeping a website simple is very important. People have habits. If a person is looking for a button on the top of the screen but the button is placed at the bottom of your website, it will be difficult to find and look unfamiliar to the customer, making the customer uncomfortable. So presenting predictable and familiar choices is preferable in website design. This also means respecting your customers' eyes, time and attention during his or her visit to the website. Follow the above mentioned 10 steps and see yourself how you get the positive results very quickly. This is how Digihens gets the perfect results!